Samsung - Bring Life To Business
Bring Life To Business is a global platform for all Samsung's digital and retail B2B communications. Launched at IFA, the platform is a modular concept that encapsulates every business vertical from education and hotels, to banking and transport. "Bring life to business" dramatises not only the fact that tech we take for granted in our consumer worlds can be applied effectively to businesses, but also that companies flourish with Samsung as a tech partner. Shot by Academy nominated director, Daniel Barber, the launch film was supported by content films that set out to unequivocally prove how business verticals thrive with Samsung tech.